Every morning, the most relevant news on the topics I follow, selected from leading Italian and international outlets, with a short summary of each article.
Edition of Monday, 19 October 2026 · updated at 08:29
Brands, advertising, media and marketing technology.
Sensemekers has released September's Top 10 Health & Beauty ranking for Primaonline, with Kiko Milano leading in interactions. Makeup continues to generate more engagement than skincare, while L'Oréal Paris dominates video views on YouTube with its Revitalift Filler line.
Victoria's Secret is reshaping its 2026 fashion show into a more communal and accessible event as part of its business turnaround strategy.
Marketers from Smirnoff, Liquid Death and Chili's convened at AWNY to discuss AI, connecting with culture and the evolving creator economy.
29-year-old marketing guru Cami Tellez is launching a new venture to reshape influencer marketing beyond follower counts, bringing on a UTA executive to scale the operation.
CNN, Financial Times and Axios join approximately 400 publishers worldwide in Google's program licensing content to train generative AI. Publishers receive compensation for content rights with direct links to their sources included in AI outputs.
A Target advertising executive warns marketers they are prioritizing the wrong measurement approach for their advertising effectiveness.
The UN warns that technological progress from AI to energy transition does not benefit everyone equally, even in developed nations. Technologically advanced countries like Malta and Singapore are not among the most socially inclusive, which are dominated by European nations.
Fabrizio Alfano, press chief of PM Meloni, denies reports of moving to top communication roles at Eni, stating he has been part of the group for years while on leave for his institutional role.
Justin Wexler, general partner of Katzenberg's venture firm, joins AI startup Netomi, which develops AI-tailored websites, demonstrating Katzenberg's confidence in the company.
Spotify organizes the Video Podcast Club on October 19 at Milan's Elfo Puccini theater, bringing together seven programs in three halls. Performances will be recorded and distributed as videos on the platform, strengthening Spotify's image as a destination for discovering content and personalities.
News stories belong to their respective publishers. Summaries and headline translations are generated automatically with AI: the original article, linked from each headline, is the authoritative source.